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Zenetics on Honey money:
A IP issue is how to determine value. Sometimes infringements of IP law are actually to your benefit. Obvious copying --that screams "RipOff" often reminds the consumer where real value ... …
John on Radiohead: For the fans, by the fans:
Bleh... NIN fans did it first two years ago and with much higher quality http://www.thisoneisonus.org …
Charles on Do what you will with that bear:
@Peter you think? I thought it was fairly average in comparison. The Hell campaign felt less ad like and more like a genuine choose your own adventure. The number of ... …
Greenwashing facts on How to avoid greenwash:
There are two big dangers with this kind of misleading green marketing. The first is that consumers will take green product labels at face value, and assume that they're making ... …
Peter on Do what you will with that bear:
This is pretty cool! Same kind of thing as the Hell Pizza campaing, but taking it to the next level. …
Steve on Bottled inspiration:
Next time you're in Barcelona make sure you stay at the famous Hotel Palace where Antipodes is stocked in the mini-bars and served in the restaurant. …

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