Idealog
- Business Magazine of the Year MPA Awards 2007, 2008 & 2009 Business Website of the Year MPA Awards 2009
May-June 2006
Editorial
Features
36
Meet Generation C: Renaissance revisited
The spread of digital technology has exploded the number of video moviemakiers, bloggers and bedroom musicians. Suddenly we're all poets and publishers. Are we witnessing a creative renaissance? Or drowning under a wave of wannabeees? introduces Gen C—the generation of digital creatives remaking the way we buy, sell and communicate
46
The wild ride
Two creative entrepreneurs navigate the world of sports apparel marketing by the seat of their pants—and live to tell the tale. charts their crazy ride
54
The hit man
Brent Hansen’s accidental gig running MTV Europe lasted 19 years. He’s learned a few things along the way about cash and creativity, writes
60
The new masters
Kiwi art dealers are going where the buyers are: the international art fairs where the mega-rich and the über-trendy mix and mingle. looks at the new breed of dealer
68
Carving a new tradition
‘Outer Space Marae’ is built of plastic and light. Photographs by Alistair Guthrie
Workshop
Idealog #3
May-June 2006
Audi designer Wolfgang Egger brings the A5 Sportback to life right in front of our eyes. It’s all about three lines, apparently, but those three lines have been obsessed over. Enjoy the autospeak: the rear comes complete with both accent and elbow.
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The target of higher GDP per capita is all wrong. Aiming for it encourages more production and consumption, often at the expense of quality of life. We need to construct a Genuine Progress Index (GPI) to guide policy. Fr …
"You got caught up in events at EMI.." and yet shes STILL with EMI - their local branch is distributing her new album. Wonder why?
I blogged some more of Hollies comments on the details behind the fallout …
Brilliant, insightful article, VH.
This situation has principally arisen because - simplistically - the world no longer wants what we are intrinsically advantaged in supplying.
And yeah, it doesn't look like our co …
The answer lies in a) increasing the returns to capital and b) decreasing the cost of capital. To do a) we need to reduce corporate and income taxes and replace them with land, resource, pollution and infrastructure char …