Hi, I’m Will Roffé, part-strategist, part-dreamer and part-writer. So I guess that makes me a hybrid of sorts. I am art and copy savvy, and I have successfully executed work across all media for companies like ihug, Kiwibank, Telecom, Westpac, Pacific Blue Airlines, and many more.
I’ve got a lot of banking, finance, education, agriculture, property and telecommunications experience, and I'm no stranger to social marketing.
I graduated from Axis Advertising Ideas School (where 12 students were accepted) in 1992, prior to which I was a media buyer and then a writer/producer for a film company in Sydney.

