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Design for Social Good – Part 1: What is it?

Design

Design for Social Good – Part 1: What is it?

I've seen the above gibe pop up a number of times in my many internet binge sessions. I've been drawn into many discussions about it. I've heard both sides. And while I understand some of the concerns that may have led to this kind of cynicism, I have to politely disagree.

Design

Rod Fry – entrepreneur, Système Pi and Moaroom mover and shaker, and general New Zealand design activist – has opened a new bricks and mortar space in France, dedicated entirely to promoting Kiwi design among the Parisians.

Idealog + Insight Creative

Like most arts organisations, The New Zealand Symphony Orchestra is focused on attracting new audiences. For the 2017 campaign, they acknowledged that new audiences weren’t being attracted by the traditional ways of marketing their upcoming season. Insight Creative proposed a new approach to deliver cut-through and to position a night at the NZSO as a viable arts and entertainment experience.