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A quick word with ... design strategist Anais Ardid

Anais Ardid can't live without Google – or coffee.

My first job was…
I worked as a luggage porter, bow-tie and all!

And now the title on my business card is…
Strategist with Designworks.

Which really means…
My role is helping create meaningful customer experiences that deliver great business outcomes.

My day starts with…
…feeding the child, the dog and my caffeine addiction.

And ends with…
…lights out and a listen to my favourite podcast.

And in between, I…
… explore possible territories for innovation to support the amazingly talented team at Designworks in creating great brands.

My first artistic memory is…
…being cast as Saint George's dragon for the yearly school play.

If I wasn't doing this, I'd …
…retrain as an computer engineer to be ready when geeks take over the world.

I'm inspired by…
people who believe what they do matters.

I can't live without…
Google.

My work in three words…
empathy, creativity, rationality.

Barcelona-born Anais Ardid is a strategist at Designworks.