A pair of creatives have come up with a rather quirky and somewhat political retort to the Transportation Security Administration's (TSA) newly tightened safety measures. And they’re using the TSA’s own airport x-ray technology to get the message, quite literally, accross.
Tim Geoghegan and Matthew Ryan, creatives at Crispin, Porter + Boguskwere, say the inspiration came when they were going through the rigors of safety procedures at the airport. Upon removing their shoes to go through the X-ray scanner, it dawned upon them that socks would make a great canvas to make a statement on. Not that they stopped at socks.
Discovering that metallic type could still show up on X-ray machines, they went about inking a metallic version of the Fourth Amendment of the US Constitution on undies, t-shirts, various underclothes, and socks.
“The clothes are designed as a silent protest against the new reality of being searched to the point where we’re basically naked. We don't intend for this to be anything more than a thought-provoking way to fuel the debate about safety vs. civil liberties. If we sell a few items, great. But the main intention is to open more dialogue. It's more of a conceptual piece than anything else,” they say on the 4th Amendment Wear website.
And just in case you’re curious,, the Fourth Amendment reads a little something like this: “The right of the people to be secure in their persons, houses, papers, and effects, against unreasonable searches and seizures, shall not be violated, and no Warrants shall issue, but upon probable cause, supported by Oath or affirmation, and particularly describing the place to be searched, and the persons or things to be seized.”
[Images from Cargo Collective]