Subscribe » Issue #37, January-February 2012 Mag Cover
Idealog—in the ideas business

Print dimensions
  Double page spread Full page
Image 255 × 440mm 255 × 210mm
Trim 275 × 460mm 275 × 230mm
Bleed 285 × 470mm 285 × 240mm
  Half page Third page
Horizontal 117.5 × 205mm 80 × 205mm
Vertical 235 × 100mm 235 × 65mm
Online dimensions

Please submit material at least three working days prior to publishing dates. Email ads with URL clickthroughs/ad tags to both claire.warner@tangiblemedia.co.nz and peter@tangiblemedia.co.nz

Run of site Dimensions Maximum file size
Banner 728 × 90px 40kb
Skyscraper 160 × 600px 40kb
Island 300 × 250px 40kb
Newsletter Island 300 × 250px 40kb
Newsletter advertorial 60 words max
Deadlines
Issue number On sale date Material deadline Booking deadline
Issue #31 Jan/Feb 2011 Dec 13, 2010 Nov 22, 2010 Nov 5, 2010
Issue #32 Mar/Apr 2011 21 Feb 31 Jan 21 Jan
Issue #33 May/June 2011 25 Apr 1 Apr 24 Mar
Issue #34 July/Aug 2011 27 Jun 3 Jun 26 May
Issue #35 Sep/Oct 2011 22 Aug 1 Aug 22 July
Issue #36 Nov/Dec 2011 24 Oct 3 Oct 23 Sep
Issue #37 Jan/Feb 2012 12 Dec, 2011 21 Nov, 2011 11 Nov, 2011
Accepted file formats

Idealog accepts PDFs created to the 3DAPv2 standard. For further information on how to create a 3DAPv2 PDF go to www.3dap.com.au/creating.html. Idealog will not accept native application files (such as Adobe InDesign, Adobe Illustrator, Macromedia Freehand or QuarkXPress).

Proofing

A final 100%-size 3DAP-approved colour proof with colour bars, calibration marks and crop marks must be supplied with all ad files. The proof must be generated from the PDF supplied. If a 100%-size 3DAP-approved proof is not supplied, faithful reproduction of the ad is not guaranteed.

File delivery

Idealog prefers that advertising material be supplied via the Quickcut validation and delivery system. By using Quickcut you are assured that your ads will meet our exact specifications and arrive right first time.

If you’re not already set up with Quickcut, by visiting the website at quickcut.co.nz you can register and immediately download the QuickPrint PDF Lite pre-flight software for free. Please note that Quickcut is a chargeable service based on the area of the ad checked and sent. If you have any questions or would like more information phone David McCarthy on 09 524-1309.

The reproduction of advertising supplied by other methods, such as on disk or via email, cannot be guaranteed. Poor quality material will be rejected.

Media

CD-R or DVD-R. Please label all media with issue date, agency/client name, contact name, phone number(s), ad number and emergency contact. Please include the publication and issue date in the file name, e.g. IdealogMarchAdvertisersname.pdf

Shipping and correspondence

Please deliver 3DAP-approved proofs to:

Idealog
Tangible Media34 Westmoreland St WestGrey LynnAuckland 1021

Signed confirmation of receipt is required. No responsibility is taken for material that is not personally received.