Advertiser information

Idealog is New Zealand’s favourite guide to entrepreneurship and innovation in business, design, science and tech. A bi-monthly magazine and daily news website, Idealog is also consists of live events and daily email newsletter in technology, design and innovaiton. 

Named Business Magazine of the Year* for eight years in a row, along with many other editorial and design awards, Idealog is also one of the largest circulating business titles in New Zealand.

Idealog delivers daily New Zealand business news, blogs, and commentary, served up on our website and through our newsletters

For a media kit, click here.

Target audience

Idealog targets anyone involved in creative business and commercialising ideas. This includes three main groups:

* Entrepreneurs bringing their ideas to market – 32%
* Professionals in creativity or innovation-based industries like technology, design, media, engineering and science – 48%
* Forward-thinking corporate execs responsible for developing innovation within their organisations – 20%

Another way to define the audience is:

‘Everyone in the ideas business and everyone in business who needs ideas.’

Idealog’s readers say they read Idealog to get ideas and inspiration together with practical advice on how to get those ideas to market. Most also say that Idealog is the main way they get this information.

* Magazine Publishers’ Association Awards

To advertise, contact Donna Swain

DDI: 09 358 7291

Mob: 027 278 0621


All artwork should be supplied via in CMYK PDF format at 300dpi.

Deadlines are as follows:

Issue 50 (March/April 2014, on sale February 24)

Booking deadline: January 24

Material deadline: February 5

issue 51 (May/June 2014, on sale April 22)

Booking deadline: March 21

Material deadline: April 2

Issue 52 (July/August 2014, on sale June 16)

Booking deadline: May 16

Material deadline: May 28

Issue 53 (September/October 2014, on sale August 18)

Booking deadline: July 18

Material deadline: July 30

Issue 54 (November/December 2014, on sale October 20)

Booking deadline: September 19

Material deadline: October 1

Issue 55 (January/February 2015, on sale December 8)

Booking deadline: November 7

Material deadline: November 19